The Exchange Bars – Rebrand Announced


Media Contact:
Mina Fischer
MinaF@primehg.com
(317) 581-6000

The Exchange Bars have recently launched a rebrand that will have cocktail and spirit connoisseurs excited. The rebrand focuses on brining history back into the conversation with an influence on great tasting cocktails and fellowships. With locations in South Bend, Indiana and Mass Ave in Indianapolis, Indiana, unique, local historical facts about the bars building and locations are integrated within the restaurant experience.

About Prime Hospitality Group, LLC

Headquartered in Indianapolis, Indiana, Prime Hospitality Group (PHG) is the largest Ruth’s Chris Steak House franchisee with 12 locations in Arkansas, Georgia, Indiana, Iowa, Missouri and North Carolina. PHG also owns and operates Bin 23 Bistro, a traditional European Bistro serving French-influenced favorites, and The Exchange, a craft cocktail and whiskey bar. The PHG brands are built on delivering best in market experiences by providing elevated hospitality to its guests. Visit primehg.com to learn more and follow @primehospitalitygroup on LinkedIn.